A Kenyan ABE Initiative program* participant did a two-week internship in late August at a marketing company in Tokyo.

Africa Scan Inc. is a unique marketing company located in the center of Tokyo. It also has an office in Kenya and owns several kiosks, where it sells daily necessities and does marketing activities to raise health awareness in the community. The company decided to join this program because it wanted to mutually learn through the internship for further advancement of its business in Kenya.

The Kenyan participant, Doreen Aura, is studying international development and cooperation at Hiroshima University. Before coming to Japan she was working at a financial institution in Nairobi. At graduate school, she met diverse professors and found them thoughtful, kind and energetic.

During her internship, the company asked her to make presentations on several subjects including specific health care situations. The company highly appreciated her presentations that included a wide range of useful, easy-to-understand information. She also selected items for kiosks in Kenya using marketing methods to meet the needs of the targeted population.

Through this internship experience, Ms. Aura learned the importance of using social marketing to influence health policies. Working in a people-centered company, she said she had a good experience with Japanese hospitality and a Japanese ethic of hard work. She hopes to continue networking with the company, and the company said the same.

After spending a year in Japan, she appreciates how peaceful and safe Japan is and that is the greatest experience.

Her advice for the second batch participants is doing their best in their studies, learning the Japanese language and being less anxious through the guidance of the first batch participants. For future batch participants, she just says to be open-minded because it is a good opportunity.

* The Master’s Degree and Internship Program of African Business Education Initiative for Youth (ABE Initiative), a program jointly conducted by industry, academia and government, is a five-year Japanese plan announced at the Fifth Tokyo International Conference on African Development (TICAD V) held in 2013. JICA welcomed the first batch in 2014 and the second batch in 2015, and will receive 900 participants in total in four batches by 2017.

ICT Global Link in the Community

Learn about issues affecting learners Africa and ASEAN we serve, as well as the work our staff and board members are doing to bring ICT education to all learners and the broader community. ICT Global Link provides support for press releases and articles, including content and quotes.

ICT Global Link Newsletter (November, 2015)

Below are the development news stories from Japan, featured ‘JICA ‘ and latest updates from the ICT Global Link community .


ICT Global Link Partnership with Japanese International Cooperation Agency (JICA)

November 20th, ICT Global Link managing directors met with JICA Senior Program Directors to discuss on Japanese Partnership Program ( JPP) formulation. It aim at building computer labs in the North west Province of Cameroon to provide computer education to school learners in Government Primary School and Presbyterian Primary school Batibo. The projects will kick off in June, 2016.

Meeting with Nippon Foundation.

In spite of the challenges face by school learners in Africa, ICT in education remain a major problem faced by school learners in developing countries. Nippon foundation is at the forefront in supporting ICT Global Link and it beneficiaries. Development plans and programs implemented would kick off in March 2016.

On the Importance of Speaking Out.

A one-on-one meeting with Japanese well-known organization, Hattori Foundation Aichi Center for Japanese Studies shares his thoughts on the importance of Japanese language in Africa and also the fact of promoting the use of ICT in schools in Africa. He quote, ICT in education is the greatest tool for the 21st century* Hattori Yoshi

Aligning National Policies for Securing ICT educational Needs.

New ICT educational security model advocates for strong coherence among 3 critical aspects of a sustainable future,“ a viable economy, social equity and a healthy environment.

See where ICT Global Link has been referenced or ICT Global Link representatives have been interviewed.


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